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Skittles’ Mother’s Day Ad Has Been Pulled Off YouTube For Being Too Disturbing
By Izza Sofia, 18 May 2017
Candy brand Skittles put out a really weird Mother's Day commercial recently.
It posted the ad on YouTube— it is titled Umbilical, about a mother and her adult son who are especially close. In fact, they are so close that they are tethered together by an overgrown umbilical cord, which enables the son to enjoy the flavors of the Skittles that his mom eats.
The ad received mixed reactions. “This is so disturbing and revolting”, one YouTube commenter wrote. Another wrote, “Good job Skittles, you have just made Skittles an extreme turn-off for me”.
There are also lots of complaints on social media. The reaction on Twitter has been overwhelmingly negative.
Skittles went on to pull the ad from YouTube, and issued a statement from Matt Montei, senior director of confections, Wrigley U.S.: “We made this video for every mom who likes gross jokes, and we took it down for every mom who doesn’t. We hope all moms enjoyed a Happy Mother's Day”.
This is not the first controversial Skittles advert. You can watch some of their other bizarre ads below.
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