Don't miss the latest stories
Subway's Vibrant New Visual Identity Features Bold But Minimal Food Artworks
By Dorothy Tan, 13 Nov 2017
Sandwich chain Subway has recently introduced a new visual identity system that is even brighter and more eye-catching than its original branding.
Created by New York City-based creative agency Turner Duckworth and its collaborators, this new identity puts the focus on Subway’s ultra-fresh ingredients, and uses them to create striking food art.
By arranging the ingredients creatively, they were able to produce bold, colorful yet clean images that reimagine the food items as unexpected alternative objects.
For instance, onions and pomegranate seeds are transformed into a beautiful hourglass.
Scroll down, or head over here for more images Subway’s eye-catching new visual identity.
[via Drew Stocker]
More related news
Also check out these recent news